This week, Walmart launched its “Fight Hunger. Spark Change.” campaign, a nationwide initiative calling on the public to take action in the fight against hunger. The Feeding America nationwide network of 200 food banks, of which Second Harvest Food Bank of the Mahoning Valley is a member, stands to benefit from up to $3 million in potential Walmart donations based on public participation in the “Fight Hunger. Spark Change.” campaign.
By combining Walmart’s donation with supplier donations through product purchases and customer donations at the register, the campaign has a goal of helping to secure 75 million meals for the Feeding America network. The campaign runs through April 25.
With the USDA reporting that one in seven people in America struggle with hunger, the “Fight Hunger. Spark Change.” campaign comes at a critical time. Here in the Mahoning Valley 92,000 people may not know where they will find their next meal.
“We appreciate Walmart’s ongoing commitment to fighting hunger and are thrilled that Walmart is asking the public to get involved and make a difference in their local communities through the ‘Fight Hunger. Spark Change.’ campaign,” said Michael Iberis, executive director, Second Harvest Food Bank.
This is Walmart’s 10th year partnering with Feeding America nationally to fight hunger and the 3rd annual “Fight Hunger. Spark Change.” campaign. Last year, Second Harvest Food Bank of the Mahoning Valley benefited from $26,688 from Walmart’s campaign to fight hunger. To learn more about the campaign, visit www.walmart.com/fighthunger.